Omnibus Survey

MRSL offers a quarterly OMNIBUS survey that allows many different clients to share the overhead costs associated with market surveys, thereby reducing individual costs. The OMNIBUS survey targets a nationally representative 18years and older population and is only suitable for clients interested in this broad target group. Clients participate by including customized questions to a single questionnaire. This is not ideal for clients who are interested in obtaining a comprehensive and detailed review of their company, product or service but for clients who would like answers to a few questions and who do not see the need to commission their own fully customised research for that purpose.